Organizing for Change

Well, the wait is finally over, the Supernote Manta (A5X2) is finally here, as well as a surprise new LAMY collaboration. There has been much excitement, anticipation, frustration, and what some might call drama surrounding this device. However, it appears now that Ratta, the manufacturer of Supernote, has delivered on their promise to release what some see as a groundbreaking device in the e-note space. After all, this is only the second device to be modular in design (the other being the Supernote Nomad). While this is more of an announcement post, I plan to be releasing a fair bit of content on the device, putting it through its paces. For now, I am happy to share my unboxing and first impressions: I do want to make clear (also stated in the video) that the device was sent to me by Ratta for review. I have not been asked to provide any specific opinions or get authorization for any content prior to or after release. All my opinions, observations, and conclusions are completely un...

Warning, this is a lengthy post, but this topic really struck a nerve. As someone who was in the customer service space for over 25 years (more depending on some definitions), I have had a difficult time watching the descent of the discussion on Reddit in the Supernote community. What used to be a place for serious discussion and support, both by community members and the company, has devolved into a constant barrage of hate, vitriol, and drama. Don't get me wrong, Ratta is not perfect as a company, and I have been a leading proponent of them not being as restrictive on comments about other competitors. While I recognize their right to do so, I just think it's a bad look from a public relations perspective. Additionally, the delays surrounding the A5X2 and the decision to reduce transparency has caused even more angst. Acknowledging all of that, there is something even more insidious at play here. First, we need to examine what started this firestorm. In October, Ratta rele...